Grocery shopping doesn’t have to be mundane—2024 is proving that with a wave of innovative new products hitting the shelves. From revamped mac and cheese to exciting new snacks and beverages, there’s plenty to explore. Here’s a roundup of some of the most exciting new grocery items of the year, guaranteed to spice up your shopping list.
1. Goodles Squeezy Mac And Cheese
Goodles is shaking up the mac and cheese scene with its new line of deluxe varieties. Introducing Shell We Dance and Ched Over Heels, these mac and cheese options come with creamy “squeezy-cheese” instead of the usual powdered mix.
Shell We Dance features a rich white cheddar sauce, while Ched Over Heels aims to deliver nostalgic flavor. No need to add milk or butter—just cook and enjoy. Priced at $4.99 per box, you can find these at Target and on Goodles’ website.
2. Kraft Mac & Cheese Jalapeño & Ranch
Kraft is adding a zesty twist to its classic mac and cheese with two new flavors: Jalapeño and Ranch. Jalapeño offers a spicy kick, while Ranch brings the tangy taste of the popular dressing. These new varieties are available nationwide for $1.99 each and were selected based on fan requests through Kraft’s “Fan-Favorites” program.
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3. Ghetto Gastro Toaster Pastries
Ghetto Gastro, the Bronx-based culinary collective, is expanding its breakfast offerings with new Vegan Toaster Pastries in Sweet Potato and Brown Sugar flavors. Made with organic, non-GMO ingredients and free from artificial additives, these pastries will be available at select Target stores and Amazon.
4. Chobani Pumpkin Spice Line
Chobani is diving into fall with its 2024 Pumpkin Spice Line. The new additions include Pumpkin Spice Greek Yogurt Drink and Pumpkin Spice Greek Barista Oatmilk.
Returning favorites include Pumpkin Spice Greek Yogurt and Pumpkin Harvest Crisp Flip, featuring a mix of creamy yogurt with oatmeal pastry pieces and frosted cookies. Available at retailers nationwide.
5. Turkey Hill Late Night Ice Cream Line
Turkey Hill has launched a new Late Night Ice Cream Line with seven indulgent flavors designed to satisfy late-night cravings. Flavors include Ultimate Cookie Overload, Cherry Chocolate Chunk, and Mint Chocolate Cookie. Look for these at select stores like Food Lion and ShopRite.
6. KIND Savory Bars & Seeds, Fruits & Nuts Bars
KIND is introducing two new product lines: Savory Bars and Seeds, Fruits & Nuts Bars. The Savory Bars feature smoky, spicy flavors like Paprika Nuts & Mesquite Smoked Sea Salt, while the Seeds, Fruits & Nuts Bars offer sweet options such as Strawberry Sunflower Seed and Dark Chocolate Raspberry Pumpkin Seed.
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7. Sweet Baby Ray’s Hot Sauces
Known for barbecue sauces, Sweet Baby Ray’s is expanding into hot sauces with new flavors including Kickin’ Barbecue, Spicy Garlic, and Smoked Chipotle. These hot sauces are available at select stores for $1.99 to $2.49.
8. Babybel Variety Pack
Babybel is now offering a Variety Pack of its popular mini cheeses, including original, Monterey Jack, and white cheddar varieties. The pack, which includes 18 cheeses, is priced at $11.29 and available at retailers like Walmart and Whole Foods.
9. Beyond Meat Plant-Based Sausages
Beyond Meat has released its fourth-generation Beyond Sausage, now available in Brat Original and Hot Italian-Style flavors. Made with avocado oil and featuring a simplified ingredient list, these sausages have 66% less saturated fat and are available in stores nationwide.
10. Nestlé Toll House Triple Chip Mix
For bakers, Nestlé Toll House has introduced a Triple Chip Mix featuring white, semi-sweet, and dark chocolate morsels. This new mix is perfect for adding a rich chocolate flavor to your baked goods and is available for $5.29.
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11. Wholly Guacamole Extra Chunky Restaurant Style Guacamole
Wholly Guacamole has launched Extra Chunky Restaurant Style Guacamole, featuring hand-scooped Hass avocados mixed with tomatoes, red onions, and other seasonings. Available in 7.5-ounce, 15-ounce, and two-ounce mini containers, this guacamole is sold at multiple grocery retailers.
12. Dr. Praeger’s Crunchy Stars & Veggie Burgers
Dr. Praeger’s has introduced Southwestern Black Bean Crunchy Stars and BBQ Black Bean & Sweet Potato Slider Patties. Both new products are vegan and available at Target, with prices starting at $6.29. They have also expanded distribution for their Crunchy Southwestern Sweet Potato Veggie Burgers.
13. Eggo Fully Loaded Waffles
Eggo has launched Fully Loaded Waffles with 10 grams of protein per serving. Available in Chocolate Chip Brownie and Strawberry Delight flavors, these waffles are designed for a filling breakfast and are priced at $5.99.
14. Jell-O Girl Scout Cookie Pudding
Jell-O has partnered with Girl Scouts to create new Thin Mint and Coconut Caramel pudding cups. These desserts feature a cookie crumble topping and are available in two-packs for $2.99.
15. Welch’s Craft Cocktails
Welch’s is entering the alcoholic beverage market with its new line of Craft Cocktails, including flavors like Vodka Transfusion and Watermelon Mule. These ready-to-drink cocktails contain 5.9% ABV and are available in single-flavor four-packs.
16. Jif Peanut Butter & Chocolate Flavored Spread
Jif has combined Peanut Butter and Chocolate in its new spread, offering a product with 50% less sugar than leading hazelnut spreads. Available in 15-ounce jars and to-go cups.
17. Hot Ones Hot Sauces
Hot Ones fans can now find their favorite sauces, including Los Calientes Verde and Buffalo, at grocery stores nationwide. These sauces are available at major retailers like Kroger and Whole Foods.
18. Jell-O Churro Delicioso & Mango Sabroso
Jell-O has introduced Churro Delicioso and Mango Sabroso puddings, featuring new flavor profiles inspired by churros and vibrant Hispanic flavors. Both are zero sugar and available in packs of four.
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19. Beyond Meat IV
Beyond Meat has revamped its Beyond Burger and Beyond Beef products with upgraded recipes that include more protein, fewer saturated fats, and simplified ingredients.
20. Texas Roadhouse Steak Sauces
Texas Roadhouse has launched two new steak sauces: Roadhouse Gold and Classic Steak Sauce. Both are available in 12-ounce bottles at grocery stores.
21. Pop-Tarts Crunchy Poppers
Pop-Tarts has released Crunchy Poppers, a new crunchy snack with flavors like Frosted Brownie Crunch and Frosted Strawberry Crunch. Available in five-count and ten-count boxes.
With so many exciting new products hitting the shelves, your grocery shopping just got a whole lot more interesting. Keep an eye out for these innovations and enjoy a fresh twist on your usual grocery run.
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